Infomercials are endless. We have seen so many that before we are told the price of the product we are saying “$19.95” or a multiplication of this amount.
“Get-rich-quick” schemes also flood the market. How much money has been scammed from individuals seeking an easy way to easy street?
Both marketing schemes boldly proclaim “your satisfaction is guaranteed.” Is it really guaranteed? These companies count on consumers not taking the time or money to return the product if they are dissatisfied.
Everyone desires a level of satisfaction. We want to know our purchase is worth more than we paid. When we look back on our life, we want to know our life made a difference. Why? It gives us a sense of satisfaction.
How do we find satisfaction? I like this. “You’ve got to get up every morning with determination if you’re going to go to bed with satisfaction.” Determination drives a leader. The goals, planning, work ethic, and achievement are all driven by determination. When determination is present – satisfaction is guaranteed.