Strategy is a plan of action to achieve a desired aim or goal.

While character is the core and must hold higher value than strategy, at the same time, strategy is needed.

Without strategy, who is going to do what, for whom, and when? Without strategy, there are no plans to reach a goal, regardless of the goal set before us.

We would be hard pressed to find an area of life where strategy is not involved at some level, especially in leadership.

Leaders need to establish goals AND a strategy for how to reach those goals, leading with the future in mind.